The Secret to Marketing Success: Building a Buyer Persona
Your buyer persona is the difference between tossing an empty hook into the ocean and casting a carefully baited line into a school of hungry fish. Now that you know why you need a buyer persona, it’s time to define exactly what one is and what it is not.
5 Strategies for Getting More Value from Your Customer Reviews
There are still businesses that fail to recognize the value of positive feedback, so they don't implement a process to obtain more reviews. These companies are missing opportunities to acquire new customers and leverage positive reviews as virtual salespeople.
XAmplifier is a proprietary, cloud-based software designed to help businesses build their online reputation, optimize the customer experience, grow digital audiences, and drive marketing insights.
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