Why Building Customer Trust Is Key to Your Brand’s Future
Rather than viewing customers as essentially rational in their decision making, the role of emotion in our decision making has received an increasing amount of attention and consideration. It is also a key component of building customer trust.
Health network shows that yes, personalization is a thing — and it works Indiana-based nonprofit healthcare system Community Health Network (CHN) is leveraging personalization to improve patient experience and communication. That’s saying something considering the strict limits it faces regarding patient privacy thanks to HIPAA regulations.
3 Ways to Use Negative Comments on Social Media to Boost Your Sales
Social media is increasingly becoming the preferred channel for consumer complaints, making customer service inquiries the norm on social media. So much so that 47% of consumers use social media to complain about products and services, surpassing people who prefer to use email or phone.
XAmplifier is a proprietary, cloud-based software designed to help businesses build their online reputation, optimize the customer experience, grow digital audiences, and drive marketing insights.